As the Industry Help Centre for dissatisfied consumers, members of the public and other affected parties.

As the Industry Watchdog to curb any unscrupulous acts or malpractices by Direct Selling Companies.

As the Industry Self-Regulator by the setting of high standards and strict codes for its members.

Representation of the industry's problems and concerns, to the regulatory authorities such as the Ministry of Domestic Trade And Consumer Affairs, the Ministry of Health, etc.

Up-To-Date Information And Advice on latest regulatory policies, industry data, market trend, news highlights, MDDA/Members' activities and feedback, seminar updates, etc.

A Congenial Platform For Closer Ties And Maximisation of Resources for the healthy growth of member companies, such as sharing of success experience, joint hosting of special training courses, collective bargaining in publication / works of common interest, Corporate Image Building under the umbrella identity of MDDA, ties and co-operation with other non-government organisations, etc.

Acknowledgement by MDDA, as a competent supplier or support organisations capable of serving the special needs of the Malaysian Direct Selling industry.

Ready Clientele of genuine and ethical Direct Selling companies.

Up-To-Date Information on MDDA Corporate Members in particular and the Malaysian Direct Selling industry in general.